Fudge's most powerful violet Toning Conditioner that also repairs damage in just one wash. Be your whitest, brightest blonde! Erase damage & unwanted yellow tones in 1 wash. For hair that's blonder, stronger & smoother. This dual-force conditioner also contains Fudge's max-strength violet micropigments that instantly knocks out brassy tones, whilst their unique Opti-PLEX technology reconstructs bonds & the specialised hairguard complex targets cuticles to seal them shut in just one wash! Brassy tones are instantly erased. 90% stronger hair after 1 use. OPTI-PLEX Technology reverses damage. Dramatically smoother, double the softness. Sulphate Free. 24 house fragrance FUSE. To use: Apply after shampoo. Massage through hair, concentrating on the ends. Rinse thoroughly. Avoid contact with skin & other absorbent material, if possible use gloves as staining can occur.