Ink is right at the heart of photo printing. It can make the difference between dull or vibrant colours, between blurry or sharp photo prints, or between prints that fade easily & those that keep their quality for a lifetime. That’s why Canon spares no effort in developing the inks & systems that deliver the quality prints your photos deserve. All photographs fade; inkjet printed photographs are no exception. Canon ink is engineered to minimise the impact of light & gases in the air. Also, almost all PIXMA products feature Chroma Life 100, a system in which the inks, paper & print head work together to provide you with beautiful, long-lastingprints. & as with all Canon products, inks are manufactured to stringent safety & environmental standards.