Sony FDR-AXP33 4K Camcorder 4K performance in your palm Quick facts: Relive memories in rich 4K resolution with about four times more detail than Full HD. The unprecedented FDR-AXP33 offers Balanced Optical Steady Shot™ & a ZEISS lens for utmost image quality. The FDR-AXP33 is over 30% more compact & portable than the diminutive FDR-AX100 that preceded it. Yet, its extensive manual control is simple & intuitive for customising settings as desired according to shooting conditions By controlling the optical path from lens to sensor as one floating unit, our advanced Balanced Optical Steady Shot ensures incredibly stable recording. Achieve supremely stable footage from wide angle to telephoto. Our latest image stabilisation is 13x more effective compared to that of an Optical Steady Shot model in standard mode. To elevate camcorder images to professional-quality heights, Sony advances the revolution in resolution with leading technologies optimised to make the most of the latest recording formats. Great stories shouldn’t wait. With a super-bright 50-lumen projector, any surface can be your screen. An input makes it easy to project from external devices as well. Take command of up to five cameras simultaneously via Wi-Fi. The Handycam® can control their settings making the production of multi-view movies easy. Overview: By employing XAVC S format, which was developed from the XAVC format for professional use, 4K Ultra HD & high-bitrate recording of incredible quality are realised. Yet, XAVC S data is compressed so that it is more manageable for general consumers. Record two movies at the same time — one in the maximum-quality XAVC S or AVCHD format & another in MP4 format. That way you’ve got a small file ready for instant sharing, plus a professional-grade file for further editing. Use Face Detection to optimise focus, exposure & colour for people who are the most important subject of a shot. You can prioritise a subject’s face by touching it on the LCD. & with Smile Shutter, the FDR-AXP33 can also automatically capture still shots of great (but fleeting) smiles, even while recording movies. The high-precision Xtra Fine LCD features a White Magic display that uses white pixels in addition to RGB pixels to boost screen brightness, allowing users to see subtle details & tones on the screen in all types of shooting environments, including outdoors in bright sunlight. A versatile function to streamline movie editing, Highlight Movie Maker offers several time-saving features. Add highlight points to key moments while recording, & let the camcorder automatically sync your transitions to your chosen soundtrack.   ...

Sony FDRX3000R Action Camera FDR-X3000 Action Cam means that you can capture exciting 4K POV movies with super-steady images via highly advanced Balanced Optical Steady Shot. Reliable dustproof/splashproof body can be used alone or with supplied Underwater Housing 9 for 60m/197ft waterproof capability. Advanced features offer 4K Time-lapse Capture & more. Take POV action movies to a new level with high-resolution 4K. Capture stable images as never before with Balanced Optical Steady Shot. Shoot anywhere with Action Cam real-world rugged design. Distortion in image quality or out-of-focus may occur when used in close proximity to vibrating motors & engines. Image results can be enhanced by using Action Cam with optional accessory Motor Vibration Absorber for X3000/AS300 (AKA-MVA). Get tighter teamwork between Action Cam & Live-View Remote via identical user interfaces. Take full control to turn the camera on/off to save battery power. The camera can also be turned on/off via smartphone with Play Memories Mobile. You’re ready to shoot with the right protection. The Action Cam body alone is splashproof & freezeproof, & supplied Underwater Housing 9 is dustproof, shockproof & waterproof to 60 m/197 ft. ...

Sony FE 100mm F2.8 STF GM OSS Lens This 100 mm mid-range telephoto prime lens is a superb creative tool that offers outstanding ...

Sony FE 16-35mm f 4 ZA OSS Vario-Tessar T* Lens This full frame E-mount 16-35mm ZEISS Vario-Tessar zoom offers outstanding performance in a compact, lightweight package. A versatile zoom range coupled with built-in optical image stabilization makes it a great choice for snapshots, indoor scenes, group shots, landscapes, & more, especially with a full-frame a 7 series body. A constant F4 maximum aperture facilitates exposure & depth-of-field control. Superior resolution throughout the image area & an absolute minimum of distortion are achieved by an advanced optical design that features five aspherical elements, including one large AA (advanced aspherical) element & three ED elements.

Features: Wide-angle impact over a useful zoom range A 16mm to 35mm wide-angle zoom range coupled with effective built-in optical image stabilization makes this lens an excellent choice for snapshots, indoor scenes, group shots, landscapes, & more, especially with a full-frame a 7 series body. The ZEISS Vario-Tessar configuration offers outstanding performance in a compact, lightweight design. Refined optics deliver stunning images Superior clarity & minimum of distortion are achieved by an advanced optical design that

Includes:: one large AA element & three ED elements. The legendary ZEISS T* (T-star) coating enhances performance even further by effectively suppressing reflections so that crisp, natural contrast is maintained, especially when shooting landscapes. Constant exposure at any zoom setting Constant aperture at all focal lengths means that the user can zoom & shoot at any aperture without having to worry about changes in exposure settings or depth of field, concentrating on the image rather than technical details. Maximum aperture is F4 through the zoom range. Sharp & clear in any situation Built-in Optical Steady Shot image stabilization compensates for camera shake that can blur images when shooting handheld. Sharp, clear night scenes or indoor shots in dim lighting can be captured without the need to boost ISO sensitivity & risk increased noise. Sharp & clear from corner to corner Aspherical lens technology maximises portability without sacrificing imaging power. The lens combines five aspherical elements (including one AA
- advanced aspherical lens), with 3 ED (Extra-low Dispersion) glass elements to deliver high-precision shots & breathtaking rendering – without the bulky design usually associated with similar DSLR lenses. Reliable & easy in any conditions Reliable operation in a variety of conditions is ensured by a design that prevents dust & moisture from entering the lens.




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Sony FE 24-240mm F3.5-6.3 OSS Lens One lens for all occasions A 24mm to 240mm 10x zoom range allows this one lens to cover an extensive variety of shooting situations, making it ideal for travel where reducing luggage is a priority, for landscapes, architecture, snapshots, portraits, & much more. Switch between wide angle & telephoto without having to change lenses, so more of those fleeting moments will be captured. Advanced optics effectively subdue aberration while achieving high resolution throughout the image area, & a precision linear motor drives focus for quick, smooth response. Handheld telephoto shots & low-light photography are facilitated by built-in Optical Steady Shot (OSS) image stabilization, & the design is dust & moisture resistant for reliable operation in challenging conditions. 24mm emphasizes full-frame visual impact Although 28mm is a normal wide end for this type of lens, extended range to 24mm allows more dynamic images to be captured, especially in the full-frame format. Lens Configuration Impressive optical performance for Sony E-mount cameras, precision engineered for versatility & reliability in a wide range of applications. High resolution throughout the zoom range Five aspherical elements & one ED glass element contribute to high-quality 24mm performance in a compact lens. All types of aberration have been effectively suppressed while high resolution is achieved throughout the image area. An advanced linear motor drives the focusing mechanism for quick, smooth response throughout the extended zoom range. ...

28-70mm full-frame zoom lens with built-in image stabilisation Model Number:   SEL2870.AE • 35mm full-frame shooting for E-Mount camera • Versatile 28-70mm F3.5 / 5.6 zoom lens • Keep images sharp & stable with Steady Shot 28-70mm full-frame zoom lens with built-in image stabilisation. Precision detail
- Experience high image resolution from the SEL-2870 lens when paired with a 35mm full-frame compact E-mount camera. Versatile shooting capabilities
- Capture detail at distance & from a variety of angles with a versatile 28–70mm zoom range. Beautiful photos with minimum aberration
- Aberration & distortion are minimised by three aspherical elements & one ED glass element, for high-contrast images. Blur-free handheld shooting
- Optical Steady Shot compensates for shaky movements when shooting handheld without a tripod, ensuring blur-free results. Ideal for portraits & landscapes
- A midrange aperture of F3.5–5.6 allows for high resolution wide-angle to mid telephoto shooting, even at maximum aperture. Shoot outdoors, rain or shine
- Ideal for shooting in adverse weather conditions, critical areas of the lens exterior have been sealed against dust & moisture. Smooth, rounded defocusing
- A 7-blade circular aperture delivers natural, rounded defocusing effects or ‘bokeh’. Advanced optics for a compact design
- With a lightweight 295g body, a compact optical design is unobtrusive even when zooming.







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Sony FE 28mm f/2 Lens SEL28F20 Series The Advanced optical design of the full-frame E-mount Sony 28mm wide-angle prime delivers exceptional edge to edge image performance. The dust & moisture resistant lens features a fast maximum aperture of F2.0 enabling handheld operation in low light conditions with the 9-blade circular aperture creating a smooth bokeh. The lens also features a linear motor giving quiet autofocus operation ideal for those shooting movies. The Sony Lens Hood, ALC-SH112, is also included. Features/ Overview: Add a bright 28mm prime to your kit An excellent choice as a second lens to supplement a basic lens kit, this full-frame 28mm wide-angle prime features a bright F2.0 maximum aperture & outstanding overall optical performance. Advanced optics deliver excellent sharpness right out to the image edges plus beautifully smooth bokeh when needed. A maximum aperture of F2.0 makes it easier to shoot clear images handheld indoors or in dim lighting. An inner focus mechanism achieves stable, quiet autofocus operation that is ideal for movies as well as stills. For even wider perspectives an optional 21mm Ultra-wide Converter & 16mm Fisheye Converter with full 180° (diagonally) coverage 1 are available for extra expressive potential. Optimized for movies as well as stills A precision linear actuator built into the lens drives the focusing mechanism smoothly & quietly, & inner focus means that the lens does not extend while focusing. Quiet operation & stable handling are significant advantages when shooting movies. Explore prime lens performance An ideal second lens for full-frame photographers who want to explore the superior sharpness & expressive potential of a high-performance prime lens. An optical design that

Includes:: 3 aspherical (one is an advanced aspherical element) lens elements & 2 ED elements packs outstanding optical performance into a compact lens, & a bright F2.0 maximum aperture makes low-light shooting easy. High reliability in harsh conditions A design the resists the intrusion of dust & moisture enhances reliability in harsh environments, letting you shoot with complete confidence wherever you go.  

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Sony FE 35mm f 1.4 Distagon T ZA Lens Bright, wide, full-frame ZEISS Distagon In addition to being a great choice for snapshots & landscapes, this bright F1.4 35mm full-frame ZEISS Distagon lens facilitates handheld shooting indoors in low light, as well as night scenes. Shallow depth of field at larger apertures & a 9-blade circular aperture design make it easy to create smooth background bokeh for portraits or bridal snapshots. There’s a whole spectrum of imagery that only a large F1.4 aperture can create. A minimum focusing distance of 30cm makes it useful for shooting images of flowers & similar subjects as well. Sharp & clear from corner to corner Precision Sony AA (advanced aspherical) technology & ZEISS T* coating contribute to excellent optical performance, achieving outstanding corner-to-corner resolution. Lens Configuration Legendary ZEISS quality manufactured & calibrated specifically for Sony imaging products. The T* coating contributes to exquisite rendering & contrast. Sharp & clear from corner to corner Three aspherical elements, including one precision Sony AA (advanced aspherical) element, combine in a state-of-the-art optical path to effectively compensate for aberration & achieve outstanding corner-to-corner sharpness. That sharpness is maintained even at maximum aperture so optical performance is consistent at all exposure settings. The F1.4 maximum aperture of this lens makes it easier to capture clear images in low light, even when shooting handheld. A 9-blade circular aperture design enhances its capability for stunningly beautiful background bokeh when desired. Smooth bokeh can make subjects stand out in images with deep dimensional impact. Outstanding colour & contrast ZEISS lenses are renowned for their outstanding color reproduction & contrast. The ZEISS T* coating is an important contributing factor, effectively suppressing spurious reflections that can degrade overall image quality. Flare & ghosting are reduced for enhanced color & contrast that give images a deep, three-dimensional feel. High reliability in harsh conditions The lens features a dust & moisture resistant design that ensures reliable operation for professional use in harsh conditions.   ...

Sony FE 50mm F1.8 Prime Lens The new lightweight FE 50mm F1.8 “normal” prime lens (model SEL50F18F) delivers an outstanding blend of performance, compactness & value, making it a perfect choice for hobbyist photographers & videographers looking to experience the benefits of a wide aperture prime lens at an attainable cost. The lens features a new optical design with an aspherical element that effectively compensates for all forms of aberration, resulting in beautiful, crisp imagery. in addition, it has a circular aperture with a maximum of F1.8, producing beautiful ‘bokeh’ in images that allows the subject to stand out against a smoothly defocused background. For extended durability, the new prime lens is built with a solid metal mount. ...

35mm full frame format, a large F1.8 maximum aperture, & sophisticated design make this lens ideal for ?7 & ?7R bodies.9-blade circular aperture contributes to gorgeous bokeh. ...