** Fitness tracking. Reinvented with style.** Fitness trackers never looked so good. On the outside UP2 is the thinnest, sleekest, most style-savvy tracker out there. On the inside, Smart Coach generates fitness insights & activity plans that make reaching your goals that much easier. & with 10 days of battery life you'll be charging less, & living better. ** Activity Tracking** The simplest way to get credit for your steps, exercise & overall calories burned throughout the day. Knowing is the first step to get more active & stay motivated. ** Sleep Tracking** Easily track hours slept & quality of sleep. Smart Coach learns your habits & gives you personalized suggestions to help you get to bed on time. Smart Alarm silently wakes you up at the optimal moment in your sleep cycle--so you feel refreshed. ** Food Logging** Log your meals & track calories in no time with the UP® barcode scanner, restaurant menu search & food database. Smart Coach helps guide you to healthy habits & gives your meal a Food Score--because there's more to eating well than just counting calories. ** Smart Coach** Smart Coach gives you the motivation & personalized insights you need to reach your goals, no matter where your day takes you. Plus, it gets smarter over time--as Smart Coach gets to know you, insights & tips get better & better. & you will too.