The Fujifilm AX550 makes it easy to take great photos. The AX550 features a 16-megapixel CCD sensor that captures large, high quality images. Also, a precision Fujinon 5x optical zoom lens brings the action closer, & a bright 2.7" LCD makes shooting & viewing a snap. The AX550 also features the convenience of AA battery operation. These features & more make the AX550 a simple to use value solution for the everyday picture taker. ** High Quality Lens & Sensor** Fujinon lenses are regarded highly the world over & the 5x zoom lens in this camera also has a wide angle setting, ideal for group photos. To give the best possible image quality, Fujifilm have included a highly detailed 16 megapixel CCD sensor so you can make enlargements with complete confidence. ** Great for Moving Subjects** For subjects that just wont keep still like kids or pets, the autofocus automatically tracks them as they move through the frame, keeping them in focus. Also to avoid blurry images there is an advanced CCD Shift Image Stabiliser. ** Record Movies in HD** The AX550 will record video in 720p HD quality for extra detailed movies.