A rich, nourishing treat for your lustrous mane, the OUAI Thick Hair Shampoo is specially formulated to deliver the right care for the thickest of hair types. Cleansing away dirt & build-ups, the shampoo effectively cleans your scalp & strands without stripping away natural oils, resulting in a comfortable, irritation-free finish. Moisturising & hydrating, the shampoo helps to reduce dryness & frizz for a sleeker, smoother look thanks to Avocado Oil & Shea Butter that coat hair to stop water loss for longer. Strengthening Hydrolysed Keratin means locks will be less prone to breakage during brushing & styling while Marshmallow Root, sourced from Africa, acts as a natural emollient to detangle & prevent knots, delivering each strand with enough slip to move freely. Finished with an uplifting floral scent, the shampoo blends together Orange, Magnolia, Jasmine & Peony resting on a base of Musk & Orris to leave hair delicately scented. ...

Replenish dry or damaged tresses with OUAI’s Thick Hair Treatment Masque. Enriched with almond, macadamia & olive oils, shea & illipe butters to deeply condition, the intensive treatment also features hydrolysed keratin to fortify the hair’s internal structure, promoting smoother & more resilient tresses. The moisturising treatment masque restores softness & shine while helping to repair the appearance & feel of damaged hair. Ideal for when your hair is in need of some serious TLC. ...

Create effortless texture & style with the OUAI Three OUAI Kit, a trio of haircare products bursting with nourishing ingredients. Expect enhanced volume, healthy strands & beautifully beachy waves. Free from parabens. No animal testing. The Set Contains: Dry Texture Foam (47g) Create effortlessly tousled styles with a weightless & nourishing formula that helps to create a coveted beachy look. Formulated with a strengthening blend of Rice & Wheat Proteins, the styling foam adds hold to strands for undone, reworkable styles that last all day. Locks are left textured, defined & full of body & movement. Volume Spray (43ml) A volumising mist that adds body & uplift to lack-lustre locks. The weightless formula combines volumising polymers with Hibiscus Extract & Panthenol to perform a body-building effect; hair appears lifted & volumised with enhanced bounce. Suitable for all hair types. Free from sodium chloride. Wave Spray (43ml) Get effortlessly chic & tousled locks with an ultra-lightweight mist that adds subtle texture for those perfect ‘don’t care’ beachy-hair vibes. Enriched with specialty Rice Proteins & an exclusive Smart Technology Complex, the hydrating formula builds weightless shape & definition with long lasting shape memory while infusing hair with nourishing amino acids & keratin proteins to strengthen & repair. ...

Restore dry, weak & lifeless locks with the OUAI Treatment Masque, a powerful hair mask with concentrated ingredients to intensively repair, hydrate & protect. Working its magic within minutes, the intensive hair mask contains Artichoke Leaf extract to effectively seal the cuticle & combat further damage, alleviating the appearance of split ends & minimising breakage. The brand’s proprietary Smart Technology Complex infuses hair with essential Amino Acids & Keratin to help strengthen & nourish each follicle while shielding against environmental aggressors. Suitable for all hair types, the deep conditioning formula effectively reverses damage caused by heat styling, pollution & UV, resulting in locks feeling soft & replenished with a glossy shine & delicate fragrance of Rose, Bergamot & Lychee. Free from parabens. No animal testing. ...

Restore dry, weak & lifeless locks with the OUAI Treatment Masque, a powerful hair mask with concentrated ingredients to intensively repair, hydrate & protect. Working its magic within minutes, the intensive hair mask contains Artichoke Leaf extract to effectively seal the cuticle & combat further damage, alleviating the appearance of split ends & minimising breakage. The brand’s proprietary Smart Technology Complex infuses hair with essential Amino Acids & Keratin to help strengthen & nourish each follicle while shielding against environmental aggressors. Suitable for all hair types, the deep conditioning formula effectively reverses damage caused by heat styling, pollution & UV, resulting in locks feeling soft & replenished with a glossy shine & delicate fragrance of Rose, Bergamot & Lychee. Paraben-free. Not tested on animals. ...

Add bounce & body to your hair with OUAI Volume Shampoo, a body-building formula developed by celebrity hair stylist, Jen Atkin to cleanse & lift every str&. Expertly washing away dirt & impurities, the hair cleanser banishes grime whilst delivering a unique, Smart Technology complex to replenish moisture & add enviable bounce & fullness. Its blend of Tamarind Seed extract & Smart Keratin help to build volume whilst intensely hydrating & protecting colour integrity. Hair looks healthier, glossier & volumised. Free from parabens & sulphates. No animal testing. ...

Take your hair to new heights with the OUAI Volume Spray, a volumising mist that adds body & uplift to lack-lustre locks. The weightless formula combines volumising polymers with Hibiscus extract & Panthenol to perform a body-building effect; hair appears lifted & volumised with enhanced bounce. Suitable for all hair types. Free from parabens & sodium chloride. No animal testing. ...

Put some life into your locks with OUAI Volumizing Hairspray, a lightweight but powerful mist that creates instant results. Enriched with a potent blend of Panthenol & Vitamin E, the hairspray helps to create texture & definition in strands, utilising Volumising Polymers to coat & thicken strands without weighing them down. Expect fuller, bouncier & shinier-looking results. Free from parabens & sodium chloride. Not tested on animals. ...

Add effortless texture & tousle to your hair with the OUAI Wave Spray. The ultra-lightweight texturising mist works to enhance hair's natural curl to create the perfect beachy waves. Enriched with specialty rice proteins & coconut water, the salt-free offers an ocean-dried look without drying out your hair. It works to add weightless shape & definition, perfect for all-over or for giving roots a volumising boost. Cruelty-free. ...

Get effortlessly chic & tousled locks with the OUAI Wave Spray Luxe; a travel-sized version of their ultra-lightweight mist that adds subtle texture for those perfect ‘don’t care’ beachy-hair vibes. Enriched with specialty Rice Proteins & an exclusive Smart Technology Complex, the hydrating formula builds weightless shape & definition with long lasting shape memory while infusing hair with nourishing amino acids & keratin proteins to strengthen & repair. Suitable for all hair types, spritz at the roots for enhanced volume or use all over to enhance natural waves. Create surf-inspired styles with gorgeous body & movement. Free from parabens. No animal testing. ...