Refresh tired, dull locks with this colour-infusing shampoo from Joico. Giving multi-tonal dimensional colour to natural & coloured brunettes, it revives golden tones in brown hair for vibrant & rich coloured manes. Alongside depositing rich colour, it also helps to reduce breakage by up to half, using Joico's bio-advanced peptide complex to fight frizz & protect the hair. Added anionic dye technology ensures that colour does not fade or rinse out.