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MANAGEMENT OF ELECTRONIC MEDIA

A guide to management in the radio, television, cable, and telecommunications industries, primarily for undergraduates and graduate students. Albarran (U. of North Texas) covers topics including partnerships, alliances, and mergers and acquisitions;
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780534561918
Availability: In Stock
£16.49
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Product Description

A guide to management in the radio, television, cable, & telecommunications industries, primarily for undergraduates & graduate students. Albarran (U. of North Texas) covers topics including partnerships, alliances, & mergers & acquisitions; ethics; management theory; financial management; identifying target markets & audiences; programmi

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Radio - A device used for listening to audio transmissions
Television - A device used for receiving moving images and sound
Students - A group of humans who are still in full time education
Cable - A series of wires bonded to form a single thread

Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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