it's all very well paying strict attention to your diet & sports nutrition but if your gut is unable to properly absorb the minerals & protein from your food your body will never be able to perform at the high levels you demand of it.this is a very sophisticated live bacteria product which uses strains which are tailor-made to assist the human gut in proper digestion & far more effective than the live bacteria found in live yoghurt. the packaging has been specifically designed to keep the live bacteria alive so they are still effective once ingested. high potency live bacteria one of the uk’s leading live bacteria products sophisticated packaging helps to ensure the bacteria stay viable our product is sold across europe a leading product in many countries