All-day straightness & shine. Exclusive blend of plant-derived cellulose, wheat, organic aloe, maize & guar bean Natural cellulose delivers long-lasting hold to maintain a straight style all day Hydrolized wheat protein protects the cuticle from heat damage caused by hot styling tools Aroma features a fresh yet spicy citrus-floral blend with rose oil & certified organic bergamot, palmarosa & Australian sandalwood Active Ingredients: Aloe: Possessed of strong soothing properties, this desert succulent is a source of moisture. Wheat Protein: Wheat protein is used to help protect hair from heat damage due to styling with blow dryers, irons, curling rods & other hot styling tools. The wheat protein blend expands when hair is wet & retracts when hair is dry to enhance curl or wave. 125ml Aveda's “ Art & Science of Pure Flower & Plant Essences” calls for ingredients of the highest integrity. Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society.