Nike Zoom Vomero 9

Nike - A major manufacturer of Sportswear and Equipment

soft - A descriptive word for an item/sound which is gentle to the touch or ears

running - A sport or hobbie of moving rapidly on foot. Can also refer to the running of equipment or run time refering to the length of time an applicance can run or the quiet running of an applicance.

Natural - not manmade

Comfort - something that feels nice to the user. Often relaxing.

Heel - Something that comonly belongs to a shoe, can give height particually in ladies shoes.

Mesh - A material mad up of crossed over fibres such as metal or thread.

The JD Sports brand started off as a single store selling sporting fashions in Bury, Manchester in 1981. Today, the brand now have over 900 stores nationwide and have recently purchased Blacks Leisure Group who went into administration. They also own the popular young fashion brands Bank and Scotts after they acquired all their stores. JD Sports sell a range of sporting and fashion clothing for men, women and children. They are well known for their vast selection of trainers and are at the forefront of the sporting fashion market. They stock well known brands such as Adidas, Nike, Converse, Lacoste, Fred Perry, Reebok, Timberland and Puma. They are also exclusive stockists of brands such as Animal, O'Neill and Boxfresh. JD Sports are also well known for their sponsorship of sports teams. They have good relationships with Charlton Athletic, Dundee United and Blackpool FC amongst others.