Treat damaged hair to the benefits of Fudge Damage Rewind Shampoo; a cleansing & regenerating formula that works to restore stronger, healthier locks. Fortified with innovative Opti-PLEXâ„¢ & Hair Guardâ„¢ technology, the lightweight shampoo gently eliminates impurities & product build-up, whilst smoothing & repairing hair cuticles for sleek, salon-worthy results. Ideal for hair that has undergone frequent bleaching, colouring & heat styling. Tresses feel soft, fresh & fortified from root to tip. Housed in a convenient pump bottle. Not tested on animals.