What Is Beetroot? Beetroot is a familiar garden vegetable & is full of vitamins, minerals & antioxidants. Recent research has demonstrated that the nitrate levels in beetroot juice may help contribute to maintenance of normal blood pressure. Beetroot naturally contains sodium, potassium, phosphorus, calcium, iodine, iron, copper, Vitamins B1, B2, B3, B6 & Vitamin C. A product containing natural iron & trace minerals & provides a good source of anthocyanadins, a natural antioxidant that contributes to its deep red colour. Beetroot extract is an excellent source of vitamins & minerals & is used traditionally as a blood building food. The iron contained in beetroot is in an organic form & non-irritating & will not cause constipation.