For Blonde, highlighted, bleached & Gray Hair Joico Colour Endure Sulfate Free violet Conditioner continues the toning process of Color Endure violet&65440; Shampoo by helping to maintain the hue of cool blonde, highlighted, bleached or gray hair. It will deliver an additional high level of violet dye to cancel out yellow tones while conditioning the hair, leaving it hydrated, shiny & protected from environmental & physical damage. How to Use:&65440; Wash hair first with&65440; Joico Colour Endure violet Shampoo&65440;then apply a small amount of conditioner. Massage into hair & scalp then rinse after about a minute.