In Spring 2011 Lancome presented the new successor to the legendary fragrance Lancome O de Lancome from 1969. O de Lancome received its jubilant edition last year O d Azur
- on the occasion of fragrances 40th anniversary.O de LOrangerie is an homage to orange blossom & creates the fragrant experience of a walk in a French garden in spring. As in the previous advertising campaign the new perfume is advertised by Daria Werbowy. Delicate white orange blossoms on bright green trees bloom around her in the photo alluding at spring & the awakening of nature. The fragrant composition is based on orange blossom created on citrusy aromatic chords. Top notes carry the essence of the composition with skillfully accentuated accords of orange blossom absolute & citrusy zests. The heart intoxicates with aromas of orange blossom & white jasmine while a soft & sophisticated base of cedar & benzoi support the theme of this edition.