Real white goose down for HOW much? Great value!New White Goose Down produces a pillow that's supportive and natural, with all our signature style. You'd never believe what you get for the price...Why we love itThis pillow has two chambers for softness and support. Its shallow, perfect for back-sleepers.80% Down, 233TC casingHow does it make you feel?If budget allows, we'd love you to try a Supreme Canadian - the difference is simply unbelievable. But if not, New White Goose Down is a good option. It's shallower with a medium-firm finish, and all our signature touches to make a high quality pillow.Feather & down pillows: our rulesWe've worked extremely hard to ensure that our Feather & Down pillows are all at the top of their game. What's the basic standard? First, the feather & down is hygienically treated, rendering it hypoallergenic, before being covered in a 100% downproof cotton case and elegantly finished with self-piping. Double-stitching ensures that filling is evenly distributed.You can buy with absolute peace of mind - covered by our generous and friendly 365 day returns policy and a one year guarantee. Find a similar* duvet for less, and we'll even refund you the difference! *T&Cs apply, of course. See our Price Promise. Why choose the new white goose down pillow?Real white goose down gives this pillow its whipped-cream softness. New White Goose Down pillows are heavier and firmer than Hungarian Goose Down; they contain a little feather (20%), but plenty of down still keeps the comfort factor high. There's a central chamber packed with feathers and an outer chamber stuffed with down, providing good support with a cushiony exterior layer. If you want a firmer, but still good value, pillow, then take a look at Duck Feather & Down.