Lansinoh Lanolin For Breastfeeding 56g Lansinoh is the world's purest lanolin & has been specifically developed for the treatment of sore & cracked nipples aiding with positioning & attachment which is often the cause of sore or cracked nipples. Lansinoh HPA Lanolin has received the endorsement of the British Allergy Foundation by being awarded its Seal of Approval. This confirms that Lansinoh HPA Lanolin is suitable for allergy sufferers as it has been scientifically proven to reduce exposure to allergens. With clean hands soften a small amount of Lansinoh between fingers & apply to entire nipple area after each feeding or as needed. Lansinoh lanolin does not have to be removed prior to breastfeeding. For your comfort & to help protect sensitive nipples you may also apply Lansinoh before showering. Lansinoh should be used in conjunction with addressing the cause of the soreness. If soreness does not start to ease within 24 hours of commencing use of Lansinoh, or if the problem persists, the user should contact a Lactation Consultant, Breastfeeding Counsellor or their Health Care Professional. Lansinoh lanolin used by itself is not a treatment for sore nipples caused by thrush (Candida albicans) or a bacterial infection. Lansinoh 100% pure lanolin can be used in conjunction with treatment for skin conditions. Unbroken skin is the best barrier to infection, however Lansinoh nipple cream relieves dryness that can result in cracking & promotes healthy skin. It may also prevent some secondary infections.